EatHype Google Ads That Bring Orders, Calls, and Covers

What do you get with restaurant Google Ads management?

A rebuilt account with conversion tracking on every call, booking and order, campaigns split by order method, a negative keyword shield, ad copy written around your dishes and prices, and reporting in covers rather than impressions.

Every engagement starts the same way, because the same things are broken in almost every restaurant account we inherit. We fix the measurement before we touch a single bid.

Included from day one

• Full account audit. What is being tracked, what is silently missing, and where the budget is leaking. You get the findings whether or not you continue with us.
• Conversion tracking rebuilt. Calls, form submissions, reservation confirmations, order clicks and directions taps, each valued separately, so bidding optimises toward revenue instead of cheap clicks. Built on the same foundation as our tracking setup work.
• Campaigns split by order method. Dine-in, takeout, delivery and catering get their own budgets. A catering enquiry is worth ten covers and should never compete with a $14 lunch click.
• Negative keyword shield. Recipe, jobs, salary, hiring, calories, free. Built before launch, not patched in after the first invoice.
• Dish-level ad copy. Your signature plate, your price, your neighbourhood. Three to five variants running, spend settling on the winner.
• Dayparted bidding. Weighted toward the ninety minutes before each rush, because people search before they leave the house.
• Tight geography. A real travel radius for your format, not a province-wide blanket.
• Plain-language reporting. Cost per booking, not a dashboard you need decoding. Deeper views available through performance dashboards.

If your website is the bottleneck we will say so rather than quietly raising your budget. A dedicated landing page or a round of conversion rate optimisation often earns more than another thousand dollars of spend would.

What does restaurant Google Ads management cost?

Most single-location restaurants run a workable campaign on $500 to $2,000 a month in media spend. Competitive downtown markets and multi-location groups usually need $1,200 to $2,500 per location. Management is billed separately, month to month.

Anyone quoting a fixed price without asking about your catchment, cuisine and average cover is guessing. Downtown Vancouver sushi and small-town Ontario pizza are not the same auction.

Below roughly $500 a month there is not enough conversion data to optimise anything. We will tell you that to your face rather than take the retainer, and point you at your Google Business Profile and local SEO first.

Be wary of a straight percentage-of-spend fee with no floor. It rewards an agency for spending more of your money rather than spending it better.

What the first ninety days look like

Month one is cleanup and data collection. Month two is where negatives, schedules and bids get sharp. Month three is the first month worth judging. Anyone promising a transformed account in three weeks is about to burn your budget proving a point.

Why choose a restaurant-only Google Ads agency?

Because we already know a catering enquiry outranks twelve lunch clicks, that a 6pm search is worth four times a 2pm one, and which negatives to block on day one. You are not funding our learning curve.

We work with food businesses only. That is a limitation and we are comfortable with it. A generalist agency will get there eventually, but they will get there using three months of your budget.

The other reason is honesty about scope. Ads work better when the rest of the system is not leaking, so if your site converts badly, your Google Business Profile is thin, or your menu is impossible to read on a phone, we will say so before we take your money. Spending more on traffic to a broken funnel is the fastest way to lose it.

No long-term contract. If the account is not producing covers we would rather you leave than stay locked in, and that keeps the pressure exactly where it belongs.